I decided to jump in the Google Plus (G+) waters fairly early. Based upon Google's two recent failures in the social space, Buzz and Wave, this was a relatively risky use of my time to learn and grow with the service through its beta and limited invitation period. It's been a good decision as I … [Read more...]
Shelby's social media strategy: I swear I don't swear
Jim and I agree on most things concerning the social media space, but that doesn't mean we agree on everything. Like most people, I enjoy the occasional off-color joke in a tweet, blog or Facebook status. I completely agree that while social media is a valuable tool in the business world, we don't … [Read more...]
How Facebook broke down online barriers
Recently, I was interviewed by Matt Mansfield for his blog post The Elephant in the Cloud – How Safe is Your Data?. During that conversation I made the comment that I feel Software as a Service (SaaS) is easier to sell today because of Facebook. Millions of folks, well a half-billion of you at last … [Read more...]
Linkedin tip – add a profile picture
This tip applies to all your social profiles but I was once again reminded how much you can stand out on Linkedin with a good profile picture. The image below is what I saw earlier today while working on adding connections. Only three of the ten profiles I was presented with had profile pictures. … [Read more...]
My business changed me
In January of 2009 I visited my friend Rick Littrell in the Boston area. We talked printing, social media, variable data, personal URL's and all sorts of other fun stuff recovering printers in the social space talk about. World Changer. Over lunch at a cool, small town New England pub, we agreed … [Read more...]
Wisconsin Publishers' Production Club
On September 21st I have the distinct pleasure of moderating the Social Networking Strategies meeting for the Wisconsin Publishers' Production Club (WPPC). The meeting will be held at the Country Springs Hotel in Pewaukee, and I would love to see as many of my Southeastern Wisconsin printing and … [Read more...]
Keep putting yourself out there
You don't know who's watching or when. So..... Keep posting on your blog. Keep updating your Facebook status. Keep engaging on Twitter. Keep working to understand Linkedin. That's my social media "plan" in four easy steps. Over the last year the size and quality of the network these four … [Read more...]
Asking Twitter vs Googling for it
Recently I asked this question of my social media network "Do you sometimes "ask Twitter" instead of "Googling for what you are looking for?" Yes, I see both the irony and the lack of scientific method in asking this question of the people who follow me on Twitter. Regardless the responses are … [Read more...]
Where Can Social Media Take You?
I recently read @Julz156's Amazing things happen on the way to change and was reminded of the amazing journey that social media and community can be. Access to almost anyone and the ability to go almost anywhere are instantaneously yours. Just remember that relationships still take time and that … [Read more...]
Do your activities feed each other?
Here's how the activities I engage in each day intertwine and work together to fuel current and future success. Reading fills my conscious and subconscious mind with the fuel that inspires my writing and also provides good content to share on Twitter. Writing solidifies my ideas into plans and … [Read more...]