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Story Teller | CEO | Traveler

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Scribe SEO New (beta) Feature Review

August 23, 2010 By Jim Raffel 3 Comments

Scribe continues to  be an important tool in the quest to improve my writing and I have been using the service since February of this year (before they even had an affiliate program which I am now a participant in). I suspect many users, like me, utilize Scribe through the WordPress plugin. So, … [Read more...]

Filed Under: blogging, links, Marketer, new media, social media, WordPress, Writing Tagged With: google, index term, keyword, keyword research, longtime, marketing, scribe, search engine optimization, seo, social media

Your Turn – Question For My Readers

August 20, 2010 By Jim Raffel 14 Comments

This week I have shared four of the actions I take to get readers here and to keep them coming back once they find me. Here's a recap of those activities: Why Images in Posts Work Consistency and Reliability Gain Readers Use as Many Channels as You Can Don't Forget email I've been watching … [Read more...]

Filed Under: blogging, personal development, sustainability, WordPress, Writing Tagged With: consistency, human interest, questions, readers, reliability, techniques

Don't Forget email

August 19, 2010 By Jim Raffel 5 Comments

A solid email list is pure gold. Promoting your blog via social media channels is great but locks you into the subculture. Everyone's email list is different, mine has been built over fifteen years with several different and effective methods. Don't get trapped by the social media subculture. I … [Read more...]

Filed Under: blogging, Marketer, new media, social media, WordPress, Writing Tagged With: blog, cb radios, electronic mailing list, email, newsletter, social information processing, subculture

Use as Many Channels as You Can

August 18, 2010 By Jim Raffel 5 Comments

I recently learned that all four of my siblings and my mother read this blog on a regular basis. This is especially strange to me not only because I am the youngest of the bunch but because of how they each find their way here. Small Sample....but. I was a little surprised that Mom and … [Read more...]

Filed Under: blogging, links, Marketer, social media, Twitter, WordPress, Writing Tagged With: blog, blog post, channels, Facebook, feedburner, linkedin, online social networking, RSS, rss channel, social information processing, social media, Twitter

Consistency and Reliability Gain Readers

August 17, 2010 By Jim Raffel 5 Comments

Right after publishing daily, there is no single change I've made to increase readership more, than to publish at the same time every day. The consistency of being able to set your clock by Jim Raffel's blog post at 4:30am central time every day leads to a reliability people like. Reader gains as … [Read more...]

Filed Under: blogging, Marketer, WordPress Tagged With: blog, consistency, feedburner, psychology, readers, reliability, starbucks, tactics

Why Images In Posts Work

August 16, 2010 By Jim Raffel 3 Comments

Recently, I was scrolling through Avinash Kaushik's Win Big With Web Analytics: Eliminate Data & Eschew Fake Proxies when it hit me why images in posts work. First, I don't pick which Avinash posts to read by title. He only writes a few posts each month so I skim each one for value (also his … [Read more...]

Filed Under: blogging, Marketer, new media, social media, WordPress Tagged With: androids, avinash kaushik, blog post, images, internet marketing, readership, why

Blog Comments or Sharing via Twitter and Facebook?

August 9, 2010 By Jim Raffel 10 Comments

Blog comments aren't dead any more than newspapers are dead. Until Twitter and Facebook became so big, blog comments were the only way to express your pleasure with a post. Now, sharing the post via Twitter, Facebook, LinkedIn or other social media channels is a snap. Justin Levy weighs in. I … [Read more...]

Filed Under: blogging, links, new media, social media, Twitter, WordPress Tagged With: blog, blog comments, comments, Facebook, justin levy, online social networking, social information processing, social media, social media channels, Twitter, web 2.0

Marketing 101: Make the Move Online

July 30, 2010 By Jim Raffel Leave a Comment

The idea to make the move online is such a basic strategy it begs to be a 101 topic. The quandary lies in the fact that moving a traditional offline business on-line turns out to be 201 and 301 subject matter. There will be hard work and pain involved, I promise. Moving online should work with and … [Read more...]

Filed Under: blogging, Marketing 101, new media, social media, WordPress Tagged With: advantage, basic strategy, business, business models, gorilla marketing, management, marketing, small business, strategic management, technical support, the move

Blogging 101: Face Time at Social Media Conferences

July 15, 2010 By Jim Raffel 4 Comments

Do you wonder what it's like to spend a few days face to face spending time with other bloggers and social medial devotees? In my experience, it's some serious fun and that is why I am headed back to BlogWorld this October. At the end of this post you'll have an opportunity to sign up for BlogWorld … [Read more...]

Filed Under: Blogging 101, conferences, WordPress Tagged With: blog, blogging, conferences, extremely, matt mullenweg, social information processing, social media, WordPress

Small Business B2B Social Media Platform

June 23, 2010 By Jim Raffel 16 Comments

How should a small business leverage social media to sell to other businesses that are almost always much larger concerns? Stop selling to the business. Instead start introducing yourself and engaging with the people who make up that business. Social media allows you to connect to more people in a … [Read more...]

Filed Under: blogging, Marketer, new media, sales, social media, Twitter, WordPress Tagged With: b2b, blog, business platform, human interest, linkedin, online social networking, search engines, small business, social information processing, social media, social networking, Twitter

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