On September 21st I have the distinct pleasure of moderating the Social Networking Strategies meeting for the Wisconsin Publishers' Production Club (WPPC). The meeting will be held at the Country Springs Hotel in Pewaukee, and I would love to see as many of my Southeastern Wisconsin printing and … [Read more...]
Blogs: The new brick and mortar
Think for a moment why you visit this or any blog. For me it's to see what the author is publishing today. Each time I read a new work from the author, I learn a little more about her. The more I learn about her the more real she becomes. When she goes from being a URL on the internet to a real … [Read more...]
Success, more easily achieved
I've heard it said that the thing successful and non-successful people have in common is that they both hate doing the things required to be successful. The difference is the successful person does those things anyway. It's Work. The path to success is not particularly difficult. Many, many people … [Read more...]
Don't get ahead of yourself
Do you find yourself wanting to get too much done and jumping ahead of where you are supposed to be? I am constantly reminding myself to finish what's on my desk and work those opportunities. Some time needs to be spent on future business and planning but not too much. In my case, the speaking … [Read more...]
9/11 – There are no guarantees
I've only blogged about the horror that 9/11 was, once that I can remember. I'm a far different person than I was when I wrote In Memory Of three years ago. So, from the ashes of my experiences around 9/11 rises a Phoenix of hope. Hope tempered with the reality that life offers no … [Read more...]
What's the purpose of your web properties?
Yes, I'd really like to know. First, let me share the purpose(s) I have come up with for JimRaffel.com and ColorMetrix.com. What's interesting is the overlap between the two, as well as how the purposes crossover with MolkkyUSA, one of my other web properties. JimRaffel.com Lead generation - For … [Read more...]
The basics matter
The basics never really change and sometimes in the "moment" of working on the complex fun stuff we forget that. A sale is not a sale until their check clears your bank. Be nice, treat others as you would like to be treated. The customer is always right, even when she is wrong. (If you can't … [Read more...]
Subtle Use Of Color
Recently Seth Godin reminded us Don't forget about color. He's right. Subtle use of color, whether to make airports signs easier to follow or to make your blog more memorable, is a great idea. A Dumb Little Man can't be wrong. When I am skimming posts in my RSS feed I can always identify a Dumb … [Read more...]
WordPress Theme Frameworks and Child Themes (Skins)
Over the last few weeks I've been asked by several people how do you pick a WordPress theme. The real answer is I got lucky and fell into one of the best ones, Thesis(aff link) about a year ago when I was redesigning ColorMetrix.com. Recently I discovered the power of a child theme or skin combined … [Read more...]
Delivering the Goods, at a Fair Price
My friend Cindy shared the following on Twitter recently. What does best really mean? Obviously I already tipped my hand in the title of this post. Clearly what Cindy does is deliver the goods at a fair price. That price may not be the lowest and based upon Cindy's track record I'm guessing it's … [Read more...]
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