I recently learned that all four of my siblings and my mother read this blog on a regular basis. This is especially strange to me not only because I am the youngest of the bunch but because of how they each find their way here. Small Sample....but. I was a little surprised that Mom and … [Read more...]
Blog Comments or Sharing via Twitter and Facebook?
Blog comments aren't dead any more than newspapers are dead. Until Twitter and Facebook became so big, blog comments were the only way to express your pleasure with a post. Now, sharing the post via Twitter, Facebook, LinkedIn or other social media channels is a snap. Justin Levy weighs in. I … [Read more...]
Inner Circle of Friends
I've got this friend named Twitter, she's pretty much awesome. Even awesome friends push you away sometimes. It's OK, she's in my inner circle of friends and in no time we'll be best buds, hanging out together again. While Twitter and I "take a break" I've got this other friend LinkedIn. Oh my gosh … [Read more...]
Small Business 101: Twitter is Priceless
Seth Godin took the picture accompanying this post. These are some of the folks I attended the Linchpin Meetup(link to Seth's post where the picture came from) with. I knew one of them before Twitter. Now, in this picture of the Meet-MeMe autographed card set Cindi sent to Seth I am surrounded … [Read more...]
Small Business B2B Social Media Platform
How should a small business leverage social media to sell to other businesses that are almost always much larger concerns? Stop selling to the business. Instead start introducing yourself and engaging with the people who make up that business. Social media allows you to connect to more people in a … [Read more...]
Human Networking 2.0
In the social media community we talk about having an audience of one. I see Human Networking 2.0 as having an audience of "one at a time." Twitter is just talking and Scott Stratten reminded us of that recently, at the #unGeeked conference. I conduct myself the same way on Twitter, Facebook and … [Read more...]
Planning the Social Media Way
Planning sales "events" with social media while similar to the traditional sales model is not the same. During the #unGeeked conference last week I got a glimpse of the HubSpot social media sales funnel. Sales will always be about the funnel. What changes is how the funnel gets filled and in my … [Read more...]
A Twitter Tale of Two Scotts
Yesterday Scott Stratten made a comment during his #unGeeked presentation, he got on Twitter to meet other awesome business people. Catch that? The guy with forty some thousand followers on Twitter did not get on to sell you something. He got on to network. I got on Twitter for a different reason … [Read more...]
Twitter Follow Friday #UnGeekedelite edition
Late last night I worked out details that will allow me to attend the #unGeekedElite conference in Milwaukee next week. I'm focusing this post on the local luminaries who have provided significant support to me over the last six months. The list has to start with @ThatWoman_Soho, without whom this … [Read more...]
Info*Flex – Social Media Test
Tomorrow morning I board a plane for the Info*Flex trade show. Time for a social media test of the strategies I have utilized over the past six months. My social media test parameters will be to keep track of the number of comments I get about blog posts, Facebook and Twitter activity. My intention … [Read more...]