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Story Teller | CEO | Traveler

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Stop giving content away for free

April 20, 2011 By Jim Raffel 10 Comments

There are a whole lot of people writing for free these days. My question is why? Why would you give away your time? Yes, I believe there are plenty of situations that warrant donating your time to a cause. Open source software projects like WordPress are just one such example. Even contributing blog … [Read more...]

Filed Under: blogging, Writing Tagged With: blog, content, donate, open source software projects, WordPress

Where do blog ideas come from?

April 18, 2011 By Jim Raffel 2 Comments

I'm frequently asked where all the ideas come from to write five days a week. What follows is a sampling of where the inspiration and ideas come from. Be controversial; preferably not with every post but sometimes. I wrote "Social Media Favors Chicks Over Dicks" for a couple of reasons. First, I … [Read more...]

Filed Under: blogging, Writing Tagged With: blog, blog ideas, communication, ideas, publish, topic

Why fear should not keep you from publishing

March 22, 2011 By Jim Raffel 13 Comments

Every blog you write does not need to be perfect. Want to know why? Because every blog I read is not perfect or in some cases even finished. That's the nature of blogging. The point is to get the idea out there while it's still fresh and perhaps even a little bit raw. It is the ideas I am looking … [Read more...]

Filed Under: blogging, Writing Tagged With: blog, blogs, comfort zone, Facebook, fear, publish, publishing, Twitter, unpublished

How social media success resulted in Google sitelinks

March 21, 2011 By Jim Raffel 4 Comments

Have you noticed that some Google search results include a listing of sitelinks immediately following the main search result. In the Fall of 2009 when I began rebuilding the ColorMetrix site, I remember wondering how I could get our site to show up as it now does in the image above. The answer I … [Read more...]

Filed Under: Marketer, Twitter, WordPress Tagged With: blog, coca cola recipes, google, google algorithm, google search, internet, sitelink, social media

Jim's social media strategy: I swear sometimes

March 11, 2011 By Jim Raffel 3 Comments

Yesterday, Shelby had her say with "My social media strategy: I swear I don't swear." Today it's my turn. If you read this blog regularly none of this information should com as any surprise. I've just compiled many of the thoughts I have about social media into an actual strategy. Shelby gets thanks … [Read more...]

Filed Under: she said he said, social media, Twitter Tagged With: blog, Facebook, i swear, social media, strategy, swear, Twitter

Editorial Planning

January 21, 2011 By Jim Raffel 9 Comments

For one guy who also manages to run a successful business, I generate a fair amount of content. That does not happen by accident. I have an editorial plan and I constantly refine said plan. If you have a blog where you don't publish regularly (like this blog was until July 1, 2010), you know how … [Read more...]

Filed Under: blogging, Writing Tagged With: affiliate products, blog, blogs, business success, content, continuity, editorial, grow, planning, social information processing, success

Proofreader, editor or critic?

January 5, 2011 By Jim Raffel 8 Comments

These three roles can have plenty of overlap but here's how I think they differ: A proofreader finds spelling and grammar errors. That's about it. An editor rearranges your words and thoughts so they make more sense but still represent your tone and voice. A good editor adds value by recognizing … [Read more...]

Filed Under: blogging, Writing Tagged With: blog, critic, distinctions, editor, grammar errors, proofreader, roles, tones

Is it a blog or a business?

December 17, 2010 By Jim Raffel Leave a Comment

Every blog I have ever read has a purpose. The question you need to ask is, if the purpose of the blog you are reading is to make money? Just about every blog I have ever read serves some form of self-promotional purpose for the author or business producing the blog. Self-promotion, however, should … [Read more...]

Filed Under: blogging Tagged With: blog, blog marketing, business, generating revenue, search engines, self promotion

Three best days of the week to blog

November 15, 2010 By Jim Raffel 9 Comments

Not to long ago my friend Sue Spaight asked the following question on Twitter: "What is your take/experience on the three "best days" of the week to blog?" First, if you are a blogger or blog reader I'd sure appreciate it if you could take a minute or two and share your thoughts in the comments. Sue … [Read more...]

Filed Under: blogging, Writing Tagged With: blog, days of the week, good days, good questions, sue spaight, Twitter

Creativity the Idea Box way

November 10, 2010 By Jim Raffel Leave a Comment

After writing the role of coffee in blog writing I received a suggestion in the Idea Box for several future blog topics. Scroll down a bit and take a peek over to your right to see what the idea box looks like. As I read through the reader's ideas it occurred to me that a post like this would … [Read more...]

Filed Under: blogging, Writing Tagged With: blog, blog writing, blogs, creativity, generate ideas, idea, idea box, ideas, ideation, problem solving, the idea box, thought

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