If you are headed to either SGIA or BlogWorld this week in Las Vegas hopefully we will run into each other. I'll be utilizing the Las Vegas Monorail to travel between the convention center for SGIA and Mandalay Bay for BlogWorld. Some places we might meet Between sessions at BlogWorld - I will be … [Read more...]
Does Social Media Work?
I heard this question no fewer than a dozen times over the last couple of days on the show floor at GraphExpo. Anyone catch the irony in this question? That's the second show in less than a month where the topic of conversation, people sought me out to have, was social media. My goal with social … [Read more...]
Reaching critical mass
Do you find yourself wondering when all the hard work and nose to the grindstone attitude will pay off? Me too. I believe it's a matter of reaching critical mass. That state when events begin occurring at such a rapid pace that you realize something has changed and the fun is about to begin. Where … [Read more...]
Central Wisconsin Social Media Conference
Next week Thursday is the Central Wisconsin Social Media Conference. The conference will be attended by many small and mid-sized manufacturing firms. As an early adopter of business-to-business (B2B) blogging, I'm looking forward to jump starting some small business bloggers. Closer than you … [Read more...]
Moderating a speakers panel
I recently moderated a social media speakers panel for the Wisconsin Publishers' Production Club. Because of the club's meeting structure, moderating the panel actually means you run the meeting for the day. It turned out to be a relatively easy task that amounted to supporting four great … [Read more...]
Yelp!, Groupon and Trolls
You may have heard the "statistic" that a happy customer/client/business partner will tell one person while a dissatisfied one will tell ten. In my experience, this is pretty close to accurate and we aren't going to change it no matter how hard we try. What you can try to do is change the feelings … [Read more...]
My business changed me
In January of 2009 I visited my friend Rick Littrell in the Boston area. We talked printing, social media, variable data, personal URL's and all sorts of other fun stuff recovering printers in the social space talk about. World Changer. Over lunch at a cool, small town New England pub, we agreed … [Read more...]
Twitter: Blog Traffic Builder
While you may not agree with this "tactic," if your goal is to grow your site traffic it's just another idea right up there with guest posting. Use TweepML to follow a list of people with interests you believe mirror your own or those of your readers. For example, I recently followed this list of … [Read more...]
Why you should support #saveteecycle tonight
Allow me to introduce Sue Spaight, the author of this guest post. Sue is asking for your support of a local event in Milwaukee to help one family recover from severe flooding that occurred here earlier this Summer. I didn't offer this guest post lightly (yes, I offered she didn't ask). I realize … [Read more...]
Wisconsin Publishers' Production Club
On September 21st I have the distinct pleasure of moderating the Social Networking Strategies meeting for the Wisconsin Publishers' Production Club (WPPC). The meeting will be held at the Country Springs Hotel in Pewaukee, and I would love to see as many of my Southeastern Wisconsin printing and … [Read more...]
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