In the social media community we talk about having an audience of one. I see Human Networking 2.0 as having an audience of "one at a time." Twitter is just talking and Scott Stratten reminded us of that recently, at the #unGeeked conference. I conduct myself the same way on Twitter, Facebook and … [Read more...]
Planning the Social Media Way
Planning sales "events" with social media while similar to the traditional sales model is not the same. During the #unGeeked conference last week I got a glimpse of the HubSpot social media sales funnel. Sales will always be about the funnel. What changes is how the funnel gets filled and in my … [Read more...]
Pick Yourself Back Up
Each day of your life you are going to have small stumbles and sometimes big falls. In your personal life and your professional life you will make mistakes, it's inevitable. None of us, not any single one, is perfect. You woke up this morning and all the rest of it can be fixed. Think about that, … [Read more...]
Amazing Content Means Taking a Stand
During the #unGeeked conference last week I was able to capture Scott Stratten (@unmarketing on Twitter) thoughts on the craziness of book endorsements. Scott takes a stand. Here we have a man about to have his first book published and he takes on the publishing establishment by having a whole … [Read more...]
Business advice from a Deziner
Yesterday I went to share business advice with my friend Cindi Thomas (@deziner) and one of her partners in Translator Mark Fairbanks (@MarkFairbanks). First, how can you not love that Cindi picked a Twitter name one can't forget - Right? If you watch the video you'll see I managed to forget her … [Read more...]
Self Publishing made easy with Phil Gerbyshak
At some point most bloggers think about two things, writing an eBook and self publishing a real book. You know the kind with paper pages and ink and all that. Here in 90 seconds, three time self published Phil Gerbyshak addresses both eBook creation and self publishing. I am going to be following … [Read more...]
Penetrating the Mobile Space
The #MobileDiva Sara Santiago wrapped up day two of #unGeeked with an awesome presentation/question and answer session about penetrating the mobile space. A few months ago Sara convinced me to add a mobile version of this site. It's not that hard to do in WordPress and now 8% of my site traffic is … [Read more...]
A Twitter Tale of Two Scotts
Yesterday Scott Stratten made a comment during his #unGeeked presentation, he got on Twitter to meet other awesome business people. Catch that? The guy with forty some thousand followers on Twitter did not get on to sell you something. He got on to network. I got on Twitter for a different reason … [Read more...]
Tomorrow the #unGeeked Fun Begins
I'll admit I am excited but I really don't know what to expect. By and large printing industry trade shows and conferences have been a complete disappointment to me over the last several years. Social Media is a relatively young and vibrant industry. I'd say it is a toddler still in diapers. I … [Read more...]
Find the fun
Find the fun in everything you do. Life is just that simple. For months now I've been watching the people around me I consider most successful. They laugh, they smile, they joke about almost everything. Yes, even the serious stuff. Yesterday the 10-12 hours a day I work and the ever increasing … [Read more...]
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