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You are here: Home / Archives for Marketer

Find Yourself and Your Message Will Materialize

July 4, 2010 By Jim Raffel 7 Comments

Take the time to find yourself and your message will magically materialize. How do you make your money? That's what you do. If you are trying to find yourself, start there. I'm a Small Biz CEO. Yes, take a peek at the tag line up above (below my name). It's only been "Small Biz CEO" for a few days, … [Read more...]

Filed Under: blogging, Marketer, motivation, personal development Tagged With: Authentic, blog, bloggers, ceo, find yourself, message, social information processing, writing skill

Public Speaking 101: One Person At a Time

July 1, 2010 By Jim Raffel Leave a Comment

Note from Jim: This week all my posts are themed around public speaking. That's because late last week and early this week my focus has been growing my public speaking presence. Why not write about something that is near and dear to my heart at the moment and that I am immersed in - right? There are … [Read more...]

Filed Under: blogging, conferences, Marketer, personal development, social media Tagged With: audience, conversation, one person, presentation, public speaker, public speaking, speak more effectively, week

Replace "ums" with Pregnant Pauses when Speaking

June 29, 2010 By Jim Raffel 9 Comments

Your "um" might be an "ah" or some other equally unattractive form of verbal pausing. Try replacing the awkward verbal pause with silence. Review video of yourself speaking. After watching a video of myself presenting I noticed way too many "ums." I asked a friend what I should replace the "ums" … [Read more...]

Filed Under: blogging, conferences, Marketer, personal development, public speaking Tagged With: dramatic tool, human behavior, silence, speaking skills, um, ums

Success is Progress Towards Your Goal

June 27, 2010 By Jim Raffel 2 Comments

Too often we view success as achievement of the goal. Isn't that really succeeded? Success should be defined as measurable progress towards your dream. With this definition you know when to say "I've succeeded" and it's time to set a new goal. Start with a goal. For example, I set one to … [Read more...]

Filed Under: conferences, education, goals, Marketer, new media, personal development, priorities, public speaking, sales Tagged With: achievements, goals, human interest, measure success, momentum, motivation, progress, speaking engagements, succeed, success

Small Business B2B Social Media Platform

June 23, 2010 By Jim Raffel 16 Comments

How should a small business leverage social media to sell to other businesses that are almost always much larger concerns? Stop selling to the business. Instead start introducing yourself and engaging with the people who make up that business. Social media allows you to connect to more people in a … [Read more...]

Filed Under: blogging, Marketer, new media, sales, social media, Twitter, WordPress Tagged With: b2b, blog, business platform, human interest, linkedin, online social networking, search engines, small business, social information processing, social media, social networking, Twitter

Vacation From Your One Stress Factor

June 19, 2010 By Jim Raffel 7 Comments

One stress factor overwhelms you and drives your professional existence. To take a real vacation you must free yourself from that one stress factor if only for a few days. Clues to identify your one stress factor. You should find yourself putting items related to this factor at the top of you daily … [Read more...]

Filed Under: blogging, Marketer, motivation, personal development, priorities, sales Tagged With: economy, entrepreneur, giver, stress, stress factor, vacation

The Bloggers Topic Dilemma

June 15, 2010 By Jim Raffel 7 Comments

Every (not most) blogger I know struggles with the topic dilemma. Do I write the short, raw, shoot from the hip post? Or, do I take the time and write something deep, thoughtful and potentially game changing? The later post style will probably bring us business and potentially put food on the … [Read more...]

Filed Under: blogging, Marketer, motivation, new media, personal development, sales, social media Tagged With: balance, blog, blogger, bloggers, dilemma, emotional, moderation, raw, sue spaight, topic, write something

Keep After Your Masterpieces

June 10, 2010 By Jim Raffel 2 Comments

Yesterday, while working on an ebook for my ColorMetrix audience the one useful piece of information it will leave them with finally jumped out and bit me. Your masterpieces will take longer. The actual writing of a blog post rarely takes me more than and hour and is quite often done in 20 or 30 … [Read more...]

Filed Under: blogging, Marketer, motivation, personal development, priorities Tagged With: art, audience, ebooks, great art, masterpieces, useful

Play Nice With Others

June 9, 2010 By Jim Raffel 4 Comments

This was the title of my third slide for a recent presentation. "Play nice with others" ended up being the one thing I left my audience with. Play nice with others. In the context of my presentation referred to ColorMetrix software products being interoperable with other "competitive" products. I … [Read more...]

Filed Under: conferences, Marketer, motivation, personal development Tagged With: competitors, play nice, podium, toolbox

What's the Right Amount of Blogging?

June 7, 2010 By Jim Raffel 10 Comments

If you are a blogger, this topic is bound to catch a little corner of your brain every now and then. It's also one of those questions that if you asked 10 bloggers you'd get 11 answers. There is no right amount of blogging. There just isn't. I try like heck to post once a day either here, or on the … [Read more...]

Filed Under: blogging, Marketer, personal development Tagged With: blog, bloggers, blogging, brain

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