From the category archives:

conferences

Business advice from a Deziner

May 19, 2010

Yesterday I went to share business advice with my friend Cindi Thomas (@deziner) and one of her partners in Translator Mark Fairbanks (@MarkFairbanks). First, how can you not love that Cindi picked a Twitter name one can’t forget – Right? If you watch the video you’ll see I managed to forget her last name but [...]

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Penetrating the Mobile Space

May 15, 2010

The #MobileDiva Sara Santiago wrapped up day two of #unGeeked with an awesome presentation/question and answer session about penetrating the mobile space.
A few months ago Sara convinced me to add a mobile version of this site. It’s not that hard to do in WordPress and now 8% of my site traffic is looking at the [...]

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A Twitter Tale of Two Scotts

May 14, 2010

Yesterday Scott Stratten made a comment during his #unGeeked presentation, he got on Twitter to meet other awesome business people.
Catch that? The guy with forty some thousand followers on Twitter did not get on to sell you something. He got on to network. I got on Twitter for a different reason but networking with other [...]

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Tomorrow the #unGeeked Fun Begins

May 12, 2010

I’ll admit I am excited but I really don’t know what to expect. By and large printing industry trade shows and conferences have been a complete disappointment to me over the last several years.
Social Media is a relatively young and vibrant industry. I’d say it is a toddler still in diapers. I pulled a lot [...]

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Info*Flex – Social Media Test

May 2, 2010

Tomorrow morning I board a plane for the Info*Flex trade show. Time for a social media test of the strategies I have utilized over the past six months.
My social media test parameters will be to keep track of the number of comments I get about blog posts, Facebook and Twitter activity. My intention is to [...]

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Selling Dreams – Vimeo Video and Slide Deck

April 29, 2010

Earlier this week I had the pleasure of speaking to the Milwaukee PHP User Group about selling dreams which is what solutions based software companies (like mine ColorMetrix) do. It was fun to have my business partner Michael Litscher there to interject his thoughts about some of the selling dreams stories I told.

I hosted the [...]

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Selling the Dream – Live Event with Me

April 26, 2010

Tomorrow (April 27th 2010) I am presenting a talk about selling the dream for the Milwaukee PHP User Group. The meeting is open to all interested parties and will be held at the very cool new home of Bucketworks.
Since I don’t believe in coincidences, I knew there was a reason Justin Kownacki posted this piece [...]

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Life at a Conference the Real, Authentic and Sustainable way…

January 20, 2010

If you follow me on Twitter you know that recently on a moment’s notice I spoke to about 150 people on the topic of social media…what follows are my speaking notes….
1. I am Jim Raffel and most of you know me as a “color guy,” after all, my company ColorMetrix does sell the best color [...]

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SpotOn! & ColorMetrix – Day 1

December 2, 2009

I almost titled this post “The Morning After,” but this is a new beginning not an ending so it seems more appropriate to write in the present and future tense.
Yesterday SpotOn! and ColorMetrix announced a technology collaboration agreement. As a result of the response to our “media blitz” the reality is I don’t have the [...]

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