Contained in the title of this post are the three themes of my new Selling at (and to) a Higher Level presentation. My personal story for building success over the last eighteen months has been based upon building authority, gaining trust, and practicing sound salesmanship throughout the … [Read more...]
My favorite public speaking improvement tip
When you finish speaking before a large group it's not uncommon for several of the audience members to approach the front of the room to engage you one on one. Since hearing Penn Jillette speak at Blog World I can assure I will never leave the front of the room until everyone who wants to has had an … [Read more...]
Better public speaking by writing more
You will find that the more you write the more you will be asked to speak. Then, as you develop a speaking track record you will be asked to speak more. You will become a better speaker in two ways. 1. Keep speaking publicly at every opportunity. 2. Keep writing. It's item number two in the … [Read more...]
Selling at (and to) a Higher Level
On Thursday December 2nd I'll have the privilege to share my newest presentation: Selling at (and to) a Higher Level with the Waukesha County Business Alliance - Sales Club (a network of sales professional). I've also secured two free tickets and discounted admission for any of you who would like to … [Read more...]
Central Wisconsin Social Media Conference
Next week Thursday is the Central Wisconsin Social Media Conference. The conference will be attended by many small and mid-sized manufacturing firms. As an early adopter of business-to-business (B2B) blogging, I'm looking forward to jump starting some small business bloggers. Closer than you … [Read more...]
Moderating a speakers panel
I recently moderated a social media speakers panel for the Wisconsin Publishers' Production Club. Because of the club's meeting structure, moderating the panel actually means you run the meeting for the day. It turned out to be a relatively easy task that amounted to supporting four great … [Read more...]
The Customer Testimonial
The unsolicited customer testimonial is both social capital and brand equity. Two of the most valuable forms of capital, that while not economic, can be leveraged to achieve significant economic gains. Getting unsolicited customer testimonials It's really easier than you think. When you are doing … [Read more...]
Don't get ahead of yourself
Do you find yourself wanting to get too much done and jumping ahead of where you are supposed to be? I am constantly reminding myself to finish what's on my desk and work those opportunities. Some time needs to be spent on future business and planning but not too much. In my case, the speaking … [Read more...]
Where Can Social Media Take You?
I recently read @Julz156's Amazing things happen on the way to change and was reminded of the amazing journey that social media and community can be. Access to almost anyone and the ability to go almost anywhere are instantaneously yours. Just remember that relationships still take time and that … [Read more...]
Audience Engagement: It's All About Them
When preparing to speak, choose talking points that focus the dialog around the audience point of view and will resonate with them. Here is how I prepared for the opportunity to speak for the Milwaukee Likemind group about using your blog as a homebase for all on-line activity. Topic selection. … [Read more...]