For the last several years, I have been settling on a personal mantra which guides the way I live my life over the next year. I find each of these mantras become a part of who I am and stays with me long after the year has passed. As a result, I've learned to be careful about the words I settle on … [Read more...]
Reversing the Pivot
My colleague Shelby Sapusek and I published a few posts about the business pivot we made during the Covid-19 pandemic on the ColorCasters blog. Those stories dealt with the process of pivoting our business to survive during the pandemic and so far we've been able to do that. This story is a bit … [Read more...]
Letting go and finding the flow
Over the last several years, my first post each January has explained my plan for the coming year. This year is no different; except I arrived at my 2016 plan in a different way. While it didn't start out that way, 2015 turned out to be a year of letting go and finding the flow instead of making … [Read more...]
Back to the notebook
For more than two months, I didn't write down a task list in my notebook. Yet I've written frequently on this blog about thinking on paper and the importance of handwritten task lists. So why did I go without it for such an extended period of time? Transitions Over the last several months, my … [Read more...]
Why My Sales Funnel Is On A Pivot
Image Credit “Sales funnel” is a phrase some folks use to describe their sales process. For most business models, sales is a numbers game. You need to get the word out to lots of people in order for a certain percentage of them to become revenue producing customers. The fact that my sales funnel … [Read more...]
2015 Three Words
Over the last several years, I’ve been sharing my annual plan for business success for the coming year. I start by choosing three words that define where I want to be 12 months from now. Then I turn those words into a visual map; which is the image I’ve included with this post. Before I get … [Read more...]
Why routine in your life is an excellent business strategy
Know those days when you just feel "off?" We all have those days; and when I look back over the last several months I've found a common thread in those days. In general, my daily routines got messed up one way or another. Routines in your personal and business life allow you to be calm, focused, … [Read more...]
Why Helping Others Is An Awesome Business Strategy
Helping others can be a tricky topic because it likely has a different meaning for each of us. For you it might mean donating clothing or other gently used household items to a charitable organization. For others it might mean giving money to a charitable cause. It could also mean giving your time … [Read more...]