Your Klout score matters for the same reason your bank account balance matters or, for that matter, the level of your car's gas gauge. Klout is a measure of how far you've come in social media and more importantly how far you can go. I'm not one of those people who thinks we should all just get … [Read more...]
Why this post is not a rant about traffic court
Earlier today, I walked out of traffic court after accepting a plea deal from the county for a traffic infraction earlier this summer. I really wanted to write a post ranting about how my willingness to pay a higher fine resulted in a zero point parking violation exposes the hypocrisy in the system. … [Read more...]
My Why
"Do you love your job? Why?" That's what my friend Jill Felska threw out there as a Facebook status the other day. I didn't even have to think about my answer it was almost as if my fingers typed "Because it's not a job, it's my life" out of reflex. This caused Jill to ask me a few followup … [Read more...]
Why communities like Third Tribe Marketing are worth the cost
Recently, a partner and I were trying to decide which screen casting product to purchase for a community we are building. We both knew of ScreenFlow and Camtasia, but needed to decide which to review and ultimately purchase. I remembered a conversation thread in Third Tribe Marketing (affiliate … [Read more...]
Why Strategy Matters
Strategy is the third of my three words for 2011. Previously, I've written in greater depth about both customers and content. Strategy is developed by listening to customers and understanding where the pain points are in their business. Then, we create solutions that fix or remove altogether those … [Read more...]
Why I write and publish
I write to make ideas tangible. I write to test the validity of ideas. I write because it's the doing part of thinking. and here's the big one... I write to fill the time I used to fill with behaviors and habits that could have destroyed my life. Sometime between June and July 2009 I pulled my … [Read more...]
Why Images In Posts Work
Recently, I was scrolling through Avinash Kaushik's Win Big With Web Analytics: Eliminate Data & Eschew Fake Proxies when it hit me why images in posts work. First, I don't pick which Avinash posts to read by title. He only writes a few posts each month so I skim each one for value (also his … [Read more...]