Have you ever wondered why there has been an explosion in the number of blogs over the last five or six years? Content marketing, that's why. Blogging, whether by intention or accident, is a powerful form of content marketing. Here's what content marketing looks like to me: Share your intellectual … [Read more...]
The value of systemizing business processes
For a while now, I've been working with a business process just begging to be systemized. The problem is systemizing a business process requires two things many small businesses are short on: owner/manager analysis time and resources (people or equipment) to implement the system. What I noticed … [Read more...]
Changing Business Processes
As I closed out my 2010 bookkeeping over the last two weeks, I realized I had done something right about 12 months ago. As I tallied my business auto miles and out of pocket cash expenditures for the year, the process was going much faster than the previous year. I had made two business process … [Read more...]
Improve by Starting Over
You might be 90% done with a project but the end result is not looking so hot. Stop, scrap it (but learn from your mistakes) and start over with the goal to improve the end result. That's what a turn-around artist does. They walk into a business look at what's being done and then find more … [Read more...]