It's not time to slow down for the holidays; not quite yet. It's time to tie up loose ends and start planning for 2012. It can be a tricky balancing act here in the U.S. as Thanksgiving approaches and then the inevitable onslaught of holiday parties to attend in December starts up. Take a different … [Read more...]
Concentrate on the bird in your hand
The problem with building a marketing engine that works 24/7/365 is that at some point you are going to have to filter the sales leads and business opportunities that come your way. It's not a bad problem to have but it's one you should prepare for before it hits you. My general rule of thumb is to … [Read more...]
Keep It Simple Stupid
The other day a commercial came on TV for a furniture-moving device. It was basically a simple machines (a lever and fulcrum) combined to make it easy to pick up the end of a piece of heavy furniture. Then, you could slip a plastic disk under the feet of the furniture and easily slide it across the … [Read more...]
Opportunity lies in the mistakes you make
The mistakes you make present opportunities. Next time you make a mistake, instead of panicking and getting mad at yourself, try this: Ask yourself how you can turn the mistake into a positive. Trust me, you normally can. First, if there is anyone to apologize to, do it immediately and show your … [Read more...]
Don't get ahead of yourself
Do you find yourself wanting to get too much done and jumping ahead of where you are supposed to be? I am constantly reminding myself to finish what's on my desk and work those opportunities. Some time needs to be spent on future business and planning but not too much. In my case, the speaking … [Read more...]
Audience Engagement: It's All About Them
When preparing to speak, choose talking points that focus the dialog around the audience point of view and will resonate with them. Here is how I prepared for the opportunity to speak for the Milwaukee Likemind group about using your blog as a homebase for all on-line activity. Topic selection. … [Read more...]