Doctors and lawyers face the scalability ceiling everyday. For the most part they bill by the hour and have only two ways to make more money, work more hours or find customers willing to pay more per hour. (Sure, the creative few have found ways through the scalability ceiling like owning the clinic … [Read more...]
Info*Flex – Social Media Test
Tomorrow morning I board a plane for the Info*Flex trade show. Time for a social media test of the strategies I have utilized over the past six months. My social media test parameters will be to keep track of the number of comments I get about blog posts, Facebook and Twitter activity. My intention … [Read more...]
Start-up is a mentality not a business stage
A few days ago while reading Rework I thought about something a professor said while I was getting my MBA and then threw it out there as a Tweet. The tweet grew legs and was retweeted and then discussed a bit. I love it when my friends on Twitter decide the topics of blog posts for me - thanks … [Read more...]
Social Media Is Killing Traditional Sales
The traditional sales prospecting model is becoming increasingly ineffective over time. Five times in less than two weeks I have been solicited by voice mail message or email. Wait, by the same person! This is downright annoying. Obviously I have the tools to filter this noise out of my … [Read more...]
Scribe Improves Site Traffic
I have improved my writing and web-site traffic more in the last 30 days than in the previous five year of blogging. ScribeSEO is the tool that has helped me do that. Let's start with the juicy facts, search engine generated web-site traffic at both this site and ColorMetrix.com is up almost 30% … [Read more...]
Social Media Has Changed My Business
Social media is not my business. Over the past six months, however, social media has radically changed how I do business. I've become a solid practitioner of this craft. No I don't have 10,000 followers on Twitter but if that's what I wanted, I could accomplish it within a month or less. Instead I … [Read more...]
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