Earlier this week I had the pleasure of speaking to the Milwaukee PHP User Group about selling dreams which is what solutions based software companies (like mine ColorMetrix) do. It was fun to have my business partner Michael Litscher there to interject his thoughts about some of the selling dreams … [Read more...]
Selling the Dream – Live Event with Me
Tomorrow (April 27th 2010) I am presenting a talk about selling the dream for the Milwaukee PHP User Group. The meeting is open to all interested parties and will be held at the very cool new home of Bucketworks. Since I don't believe in coincidences, I knew there was a reason Justin Kownacki … [Read more...]
Five W's Twitter Presentation
My presentation as a member of the social media panel at the Wisconsin Publishers' Production Club. I was asked to speak on Twitter. The slides just provided talking points but should give you a flavor of the conversation. During the presentation I also addressed the following list of bullet points … [Read more...]
Life at a Conference the Real, Authentic and Sustainable way…
If you follow me on Twitter you know that recently on a moment’s notice I spoke to about 150 people on the topic of social media...what follows are my speaking notes.... 1. I am Jim Raffel and most of you know me as a "color guy," after all, my company ColorMetrix does sell the best color … [Read more...]
SpotOn! & ColorMetrix – Day 1
I almost titled this post "The Morning After," but this is a new beginning not an ending so it seems more appropriate to write in the present and future tense. Yesterday SpotOn! and ColorMetrix announced a technology collaboration agreement. As a result of the response to our "media blitz" the … [Read more...]
Hard Work: A Year In the Making
Tomorrow morning a press release will announce that ColorMetrix and SpotOn! Press have agreed to work together on a project to provide enhanced interoperability between our two products. There will be lots of flowery prose and 50 cent words in the release so I will spare you the sales talk here. … [Read more...]
#75: PMA09 Here I Come
Sunday afternoon I will travel to the PMA show for the balance of this week. I decided to ask myself what I really want to get out of the show this year and share the resultant thoughts with my readers. First and foremost, for a whole host of reasons, we have been going fast and furious without … [Read more...]
#70: Ink Jet Print for Pay vs. Proofing
Not too long ago I attended the IRgA annual conference and continued to see a growing trend I first saw at an ISA show several years ago in Las Vegas. Ink jet printers that many in the traditional graphic arts (commercial and publication printing) have viewed as proofing devices are competing … [Read more...]
EXTREME Color Management Conference Update
It has really been too busy to write something each day. I do have some topics rolling around in my head and will write more when I get back to the office. So far it has been a good conference with many excellent speakers. During lunches and other networking opportunities I did pick up a bit of … [Read more...]
EXTREME Color Management Conference
New Orleans, LA - As part of ColorMetrix' sponsorship of the EXTREME Color Management Conference I will be in New Orleans the rest of this week (9/14-9/18). The week is actually comprised of 3 conferences; starting with a G7 Summit all day Monday; then a day and half of EXTREME the second day of … [Read more...]