Have you ever wondered why there has been an explosion in the number of blogs over the last five or six years? Content marketing, that's why. Blogging, whether by intention or accident, is a powerful form of content marketing. Here's what content marketing looks like to me: Share your intellectual … [Read more...]
Where do blog ideas come from?
I'm frequently asked where all the ideas come from to write five days a week. What follows is a sampling of where the inspiration and ideas come from. Be controversial; preferably not with every post but sometimes. I wrote "Social Media Favors Chicks Over Dicks" for a couple of reasons. First, I … [Read more...]
Use affiliate links, but please use them honestly
Yesterday I shared "Affiliate Marketing: I’m done being bashful about it" which is my half of "She Said, He Said." Today, a guest post from Shelby Sapusek sharing her take affiliate marketing and link like those I used in yesterday's post. If you do any online reading at all, you know that … [Read more...]
Affiliate Marketing: I'm done being bashful about it
This post and tomorrow's "Use affiliate links, but please use them honestly" by Shelby Sapusek are part of our ongoing "She said, He said" series. Hello, my name is Jim and I'm an affiliate marketer. There, step one is out of the way. Eleven more to go. What is affiliate marketing? First, in case … [Read more...]
Effective team building at 47 years and counting
Three hundred and sixty-five days ago, I published "Unplugged on my Birthday." Like much of my writing that is a year old, it's almost painful to go back and read it. There are two reasons for that. First, I believe the writing on this blog has improved over the last year. More importantly, however, … [Read more...]
The value of systemizing business processes
For a while now, I've been working with a business process just begging to be systemized. The problem is systemizing a business process requires two things many small businesses are short on: owner/manager analysis time and resources (people or equipment) to implement the system. What I noticed … [Read more...]
10 reasons why you should start a business instead of be an employee
It's fun day Monday, so here we go with 10 reasons to start a business! 1. Because you love working half-days. And by half-days, I mean you get to pick which 12 hours to work each day. 2. You love that the buck stops with you. Of course, you also don't love that often times you have no bucks in … [Read more...]
Trust your team, grow your business
I have a confession to make - I'm a control freak. But by growing the team I work with over the last year, I'm learning to let go. We've added some quality folks to the team and it's a whole lot easier to let go of responsibility when you are putting it in capable hands. With fewer day-to-day … [Read more...]
Why I care if you're not wearing pants
Most of us share silly and somewhat meaningless status updates in social media from time to time. That's okay because if you really want to let the whole world know you're not wearing pants, it's actually my problem not yours. Please keep sharing those crazy status updates on Twitter and Facebook. … [Read more...]
Public Speaking Preparation Guide
Preparation is everything when it comes to public speaking. As I look ahead at my April public speaking schedule it's clear I have plenty of preparing to do. I'll be presenting seven different programs (some of them multiple times). We've all seen that guy who reads the script or looks at and then … [Read more...]
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