I just finished reading Chris Borgan's Social Media 101. This is a must have book for anyone who has a blog, a web-site, a Twitter account or even just an email account on the internet. Chris covers it all. It's been a long time since I used this many post-it page markers and highlighter ink … [Read more...]
Social Media Is Killing Traditional Sales
The traditional sales prospecting model is becoming increasingly ineffective over time. Five times in less than two weeks I have been solicited by voice mail message or email. Wait, by the same person! This is downright annoying. Obviously I have the tools to filter this noise out of my … [Read more...]
Measure Your Way To Success
A proper measurement methodology is how to gauge success. How can you know where you are going and if you have arrived, when you don't even know where you are? Want increased sales? Determine an accurate way to measure sales today. Using sound business principals calculate what sales need to be … [Read more...]
Business Must Sharpen The Saw Continuously
As I checked into a brand new Hampton Inn earlier today, it struck me that this is not the same hotel chain I started staying at over 20 years ago. Hampton Inn has done a great job applying Stephen Covey's seventh habit, Sharpen the saw. While Mr. Covey's focus is on personal self-renewal, Hampton … [Read more...]
Trust Circles Influence Communication Types
The concept of social media circles of trust has caused me to revisit my Three Types of Communication post from last June. I was dealing with trust issues in my life when I wrote Three Types of Communication. In the previous six months I had made many bad choices inconsistent with my long-term life … [Read more...]
Commitment Sets Priorities
Commitment is turning my choice to deliver 31 blog posts in the month of March into reality. Delivering 31 blog posts in the month of March has required a commitment to new priorities. I made a commitment to myself that writing every day is a priority for me. Reality set in and I realized there … [Read more...]
Scribe Improves Site Traffic
I have improved my writing and web-site traffic more in the last 30 days than in the previous five year of blogging. ScribeSEO is the tool that has helped me do that. Let's start with the juicy facts, search engine generated web-site traffic at both this site and ColorMetrix.com is up almost 30% … [Read more...]
Social Media Has Changed My Business
Social media is not my business. Over the past six months, however, social media has radically changed how I do business. I've become a solid practitioner of this craft. No I don't have 10,000 followers on Twitter but if that's what I wanted, I could accomplish it within a month or less. Instead I … [Read more...]
Goals Define Choices
Everything you do in life takes you closer to your goals, or further from them. Without clearly defined goals you have no standard by which to judge your choices. Yesterday I shared four of the key choices I have made in my life over the past year. Each of those choices has brought me closer to my … [Read more...]
Choices Define You – Your Choices
In the past year, just like you I have made hundreds if not thousands of choices. Four of my choices stand out and helped define who I am today. The payoff has been huge. I have a clear vision of where I, my family and my business are going. I'm taking the steps everyday to stay on the path defined … [Read more...]
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