This week for our She Said, He Said posts we tackle the topic of utilizing Twitter at a trade show. I lead off today with my take and Shelby will follow up tomorrow. Also, #shehechat is on at the normal time of 8 p.m. CST tomorrow (Thursday) following our live appearance at the Milwaukee Web414 … [Read more...]
Marketing 101: Trade Show and Conference Strategy
Trade shows and conferences are alive and well. Sure they shift and change just as our lives and our businesses do. Attending the correct trade shows and conferences is an excellent strategy to find new prospects and communicate with existing customers. Arrive with a plan. Sounds simple enough, but … [Read more...]