Recently, a partner and I were trying to decide which screen casting product to purchase for a community we are building. We both knew of ScreenFlow and Camtasia, but needed to decide which to review and ultimately purchase. I remembered a conversation thread in Third Tribe Marketing (affiliate … [Read more...]
All costs are variable in the long run
One of the things you either learn in business school or in the school of hard knocks is that a business has two kinds of costs: fixed and variable. At least in the short run, that is true. In the long run, a fixed cost can become variable and a variable cost can become fixed. Fixed and Variable … [Read more...]