Note from Jim: This week all my posts are themed around public speaking. That’s because late last week and early this week my focus has been growing my public speaking presence. Why not write about something that is near and dear to my heart at the moment and that I am immersed in – right? There are at least two more posts in the series and then next week I’ll be moving on to Small Business 101. It’s occurred to me that I’ve learned a great deal over the last 16 years running a business that may be of value to you.
Speak to one person at a time. That’s it. That’s my public speaking 101 tip for the day. As you approach the podium begin looking around for one person in the audience you know. Begin your presentation as if you are speaking only to them. Suddenly you will not be presenting but instead will be speaking. Do you see how that is different?
Shift your focus. As the session continues, keep scanning the audience for people you know or want to get to know. Speak to one person in that audience at a time. Everyone in that audience will connect with you on a different level. They will feel the difference.
I can read your speech. If you only brought a speech, please leave a copy and I’ll read it later. Let’s just move onto the next speaker please. Reading prepared remarks is for politicians or awards presenters. You are so much better than that. A few notes to keep you on track – fantastic. Just please don’t read word for word, that’s no way to connect with me in the audience.
Three great posts about public speaking. That’s all I’ve got but here are posts by some of my favorite bloggers who are all accomplished public speakers.
Seth Godin – When you are ready to stand up to speak
Mitch Joel – How To Market Yourself As A Speaker
Chris Brogan – How To Start Speaking At Events
I’ve mentioned before the importance of modeling the success of others. That does not mean copying them, but instead looking at what they’ve done and applying it to the unique you.
Interested in having me speak about how social media has transformed my B2B business? Checkout my speaking page and reach out to me via the contact form.