As Shelby mentioned yesterday, this is Week #41 of our She Said, He Said series of posts. I suggest you read Siri What's You Position? - Shelby Says post from yesterday before reading further because much of what I'm doing here is responding to her post. While Shelby's post this week can standalone, … [Read more...]
Twitter as a customer service venue
Is Twitter a good venue for customer service? While I've seen it work, the problem is that if your non-social media customer service sucks, your social media customer service will just suck more. I've written about customer service before and the companies I've called out for poor customer service … [Read more...]
Be like the Badgers – stick to your game plan and play in the Rose Bowl
This past Saturday night, the Wisconsin Badgers defeated the Michigan State Spartans in the first ever Big 10 championship game and secured a coveted spot to play in the Rose Bowl. If you're not a college football fan, just trust me that this is a big deal for the team. This was not an easy win for … [Read more...]
Think outside your comfort zone
Over the Thanksgiving holiday, my daughter Allison Raffel was home from college and asked me to read some of her writing. Of the half-dozen pieces I read, this one spoke to me more than the others. Upon asking myself why, I realized it's because it forced me to think outside my comfort zone. … [Read more...]
Foursquare changes OK but OpenTable keeps options open – Jim Says
This falls under our She Said, He Said blog post series. Join us tonight on Twitter at 8 p.m. CST for #shehechat where we'll be discussing all things concerning geo-location. We will touch on Foursquare, Yelp, OpenTable, GPS apps and more. Bring your own topics to the table for the chat! Are the … [Read more...]
Let's talk about link bait
What is link bait, really? It's a well-crafted headline or teaser text designed to get you to read an article or blog post. That's it. There's nothing evil or nefarious about that, is there? The real issue is why and how you choose to utilize link bait. Why use link bait? On the surface, the answer … [Read more...]
WordPress Enhancement Cyber Monday Picks
This is post 674 since I started blogging in July of 2005. For all of those 674 posts, I've depended on the WordPress platform to power JimRaffel.com. I've watched WordPress grow into the feature-rich, community-supported, open source solution it is today. As great as WordPress is, if you're goal is … [Read more...]
Use your experience
The other day I was watching our cat, Patches, as I started to grind some coffee. She froze and looked around. It was a far cry from the reaction she had a dozen years ago as a kitten in this house. Back then, she would have taken off running. It would have likely ended with her sliding on a hard … [Read more...]
Curate your community – Jim Says
This is another in our She Said, He Said blog series. Please note that, because of the Thanksgiving holiday here in the US, we will not be hosting #shehechat on Twitter tomorrow like normal. We will return next week at 8 p.m. CST Thursday. It occurred to Shelby and me that over the last nine … [Read more...]
Launch vs. Ramp-Up
For the last two years, I've found myself in almost constant launch mode. There have been lots of finish lines to cross. As I look back on it, that's the easy part and it's done with sheer determination and motivation. Then the hard part comes: Ramping up the launch into a money-making venture. That … [Read more...]
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