This falls under our She Said, He Said blog post series. Join us tonight on Twitter at 8 p.m. CST for #shehechat where we'll be discussing all things concerning geo-location. We will touch on Foursquare, Yelp, OpenTable, GPS apps and more. Bring your own topics to the table for the chat! Are the … [Read more...]
Geolocation: The Ulitimate Loyalty Card?
Geolocation isn't going away, so what will it become and where will it fit in? In February of 2010, I was interested in the technology. It was relatively new and Foursquare was making it fun to give geolocation a test drive. My friend Joe Sorge even created an event around earning the Foursquare … [Read more...]
Complete Idiot's Mini Guide to Real-Time Marketing with Foursquare
My friend Tom Snyder wrote a great how-to guide for businesses that want to market using geolocation services. The guide focuses on Fourquare but there is plenty of strategy interlaced in Tom's prose. The strategy and tactics he uncovers are the real value of this gem and can be applied to any … [Read more...]
Foursquare badges, what's all the fuss about?
On a recent airline flight, after completing a couple hours of work, I decided to surf the interwebs a bit, courtesy of gogo Inflight Wi-Fi. Upon checking my Twitter stream I quickly realized there was a Foursquare Mile High badge that could be earned. Here's a little story of how I learned about … [Read more...]