This is another in our She Said, He Said series. Our #shehechat happens on Twitter at 8 p.m. CST Thursday. Be sure to return tomorrow for Shelby’s viewpoint on this issue and our topics for our chat! Google Reader is a powerful tool that lets you access the power of Really Simple Syndication or … [Read more...]
Your social media universe starts and ends with your blog
I spend a pretty fair amount of time in the social media universe. While I spend time talking with folks through digital mediums, I also spend time talking to people in the face-to-face realm. So what happens when your face-to-face time increases and, as a result, your access to the digital world is … [Read more...]
iPhone 4S apps I use
Over the past month of iPhone 4S ownership, I've come to depend on several apps to make the device more useful to me. Several of you have been asking what apps I like so it seemed easiest just to list them here. I've broken them into the same categories (or folders) I organize them with on the … [Read more...]
The week in review
This past week was a busy one. I spent most of the week in New Orleans at the SGIA show as a spokesperson for a new product launch with our partner Mutoh America. As such there was not much time to share this week's posts, so I thought I'd do a weekly wrap up and share that instead. I've also … [Read more...]
Social Media Marketing Mix
Achieving a balanced marketing mix in the social media space can be tricky business. Part of the problem is that most social media is completely free to utilize. Just add your time and effort and shazam you have a marketing campaign. As a result, your inclination might be to try and utilize as many … [Read more...]
Social Media ROI – Jim Says
This week for our She Said, He Said posts we decided to tackle social media return on investment (ROI). I lead off today with my take and Shelby will follow up tomorrow. As usual tomorrow’s post will include topics for this week’s #shehechat over on Twitter at 8 p.m. CST each Thursday evening. Yes, … [Read more...]
Will I follow you back?
There is no rule, written or unwritten, that requires me to follow, friend or otherwise connect with you in social media just because you connected with me. Even though it takes a bit of time each week I choose to curate my social media networks. I know some folks who do follow everyone back and … [Read more...]
Why being on Google+ matters to your blog today
Take a look at the image with this post. After only two weeks, Google+ is the number two traffic source for JimRaffel.com. In that same two weeks, I have about the same number of connections on Google+ as it took me several years to reach on Facebook. If you don't want to miss out on traffic to your … [Read more...]
How do you incorporate Google Plus in your blogging strategy – Jim Says
I decided to jump in the Google Plus (G+) waters fairly early. Based upon Google's two recent failures in the social space, Buzz and Wave, this was a relatively risky use of my time to learn and grow with the service through its beta and limited invitation period. It's been a good decision as I … [Read more...]
Obsolete social media networks – Jim Says
Yesterday, Shelby covered this topic and I must say by and large I agree with her. I know, where's the fun in a "She Said, He Said" topic when we agree? Well, sometimes it's more about different perspectives and I think this is one of those times. While I agreed on the word "obsolete" when Shelby … [Read more...]
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