Sometimes the activities you love pursuing, writing in my case, become less fun than they once were. When that happens it’s time to look for a new direction to take your passion in. Most recently I’ve published on this site about once a week, and frankly even that has started to be an effort. It often feels like I’m telling the same stories, just in different ways. So, it’s time for a change.
Changing directions
Last week I conceived of and began a new writing project. There will be a website and blog that goes along with the project but it’s just getting off the ground so it’s premature to discuss it in any detail. I’m not going to stop writing I’m just going to take my writing in a different direction. The new topic is one I have 25 years of subject matter expertise in.
If you find yourself in a similar circumstance the only words of wisdom I can offer are, to search for an area you are both passionate about and already have significant subject mater expertise in. For example, when I write on this blog about business issues, I have credibility because I’ve successfully run a business for going on 20 years. What I’ve come to realize is there is an area related to my business that I have also been successful at for almost 25 years.
Finding the fun
I love business but lately at the end of a long week the last thing I want to do is write about that which has occupied my brain all week. Last Fall I learned the lesson of stepping away from your work sometimes, as I reconnected with my hobby being an automobile enthusiast. And no the new topic is not cars and Audis. That’s a very crowded space and one in which my subject matter expertise is lacking at the moment. Maybe in 5 or 10 years I can pursue that topic.
As you look for your own change in direction the key is to look close to home. When you figure out what your new focus is going to be, I suspect you’ll be as surprised as I was how close and obvious the choice is. Finding the fun in your direction change can be tricker, but I can tell you when I did there was no doubt in my mind that I needed to at least give this a shot.
So, I’ll still be writing here, I’m just not certain of the frequency. I suspect as the new project gets off the ground there will be plenty to write about that doesn’t belong over there. As the new project gets closer to launch readers here will be among the first to know!
Newsletter update
If you want to be one of the first to know about the new project be sure to subscribe to my updated newsletter list. Since I won’t be publishing here as frequently, I’ll also push each new post to you as an email. I’m using Mailchimp now, so it will always be easy to unsubscribe if I start overfilling your inbox.
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