Yesterday, I shared my thoughts about social media ROI from the perspective of a small business owner. Now, it’s Shelby's turn to take the She Said, He Said stage and share her perspective on the topic. And she loves having the last word since she's always right, well until tonight’s #shehechat when … [Read more...]
Social Media ROI – Jim Says
This week for our She Said, He Said posts we decided to tackle social media return on investment (ROI). I lead off today with my take and Shelby will follow up tomorrow. As usual tomorrow’s post will include topics for this week’s #shehechat over on Twitter at 8 p.m. CST each Thursday evening. Yes, … [Read more...]
Will I follow you back?
There is no rule, written or unwritten, that requires me to follow, friend or otherwise connect with you in social media just because you connected with me. Even though it takes a bit of time each week I choose to curate my social media networks. I know some folks who do follow everyone back and … [Read more...]
Why your Klout score matters
Your Klout score matters for the same reason your bank account balance matters or, for that matter, the level of your car's gas gauge. Klout is a measure of how far you've come in social media and more importantly how far you can go. I'm not one of those people who thinks we should all just get … [Read more...]
Why being on Google+ matters to your blog today
Take a look at the image with this post. After only two weeks, Google+ is the number two traffic source for JimRaffel.com. In that same two weeks, I have about the same number of connections on Google+ as it took me several years to reach on Facebook. If you don't want to miss out on traffic to your … [Read more...]
Social Business – Are You Doing It?
Three years ago, I had a pretty solid traditional network. I had about a thousand names in my personal database. These are people I'd met at some point along the line and collected a business card from. It would have been easy for me to say something like, "I'm close enough to the end of my career … [Read more...]
How to Avoid Weiner Tweets
Congressman Anthony Weiner's recent troubles with Twitter got me thinking about how many times I've done the same thing. Well, not exactly the same thing; but you know what I mean: sending what was intended to be a private message (a DM in Twitter speak) as a public message (an @ message in Twitter … [Read more...]
Social Media Doesn't Work
Nor do cell phones, the internet, email or billboards for that mater. No, really none of it works without a message to communicate. It all comes down to communication. So, if you don't know what to say and when to say it, what's the easiest thing to do? Blame the medium. Stop complaining and start … [Read more...]
Follow Me, The Right Way
Several times in the last week I've observed signs, napkins and place mats that all say "Follow me[us] on Twitter[Facebook]." While I think this is great, I find it both amusing and alarming that more than half these messages do not contain the handle or URL to follow/connect with. The image above … [Read more...]
How social media opened the door to the 'Rainman' suite
I had the pleasure of organizing a party for my customers, colleagues and friends in what my friend Dan Wilde nicknamed "The Rainman Suite." A relationship developed through social media with Danielle Consiglio who manages the Luxor Las Vegas Twitter account provided the access necessary to have our … [Read more...]
- « Previous Page
- 1
- 2
- 3
- 4
- 5
- 6
- …
- 12
- Next Page »