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You are here: Home / blogging / #62: Set Your Color Measurement Goals

#62: Set Your Color Measurement Goals

August 29, 2007 By Jim Raffel

Everything meaningful in life starts with a goal. So, what are the goals you have set for your color measurement system? If you have not set a color measurement goal yet, here are a few good ones to pick from;

  • Reduce inkjet proof remakes by 50%
  • Reduce color variation by 25% (yes, this can be measured)
  • Reduce digital press make ready to 5 sheets or less (yes, I have seen this done)
  • Reduce color re-runs to zero! (Try getting to Mars by aiming at the Moon)
  • Become recognized as one of the highest quality printers in the country and be able to prove it.
  • Increase pressroom productivity (and thus profitability) by 10%

Solid goal oriented color measurement systems have been used to achieve all of the items listed above. Some have been accomplished with our software tools, while other have been accomplished with the simple use of a hand held densitometer and a legal pad. It is not the tools that make the measurement system work (although good tools make it easier) it is the goal that one sets.

A defined goal will allow you to determine the color attributes that need to be measured in order to achieve the goal. Remember if we do not measure color, we cannot control color. Also, remember that what is measured by management gets done by line employees. If your color measurement system is in place, trust me, the operators will know that color quality is being monitored. They will then strive to improve overall color quality based on the metrics you have chosen to measure.

As GraphExpo approaches, I suggest you sit down and set some new or improved color measurement system goals. Then, if you do not have the proper equipment or knowledge to accomplish the goal, spend some time at the show seeking those things out. This is going to be the biggest and best GraphExpo in a long time, do not squander the opportunity to capitalize on the opportunity this show presents to see and learn about many new and improved technologies.

P.S. – We have an awesome show special we will only share with you on the show floor. (I have set some very lofty sales goals for the show, so make sure to come see us at the ColorHQ.com booth #5245).

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