I have a confession. This was not the blog post I had planned to publish today. That in itself is a good reason to blog. Yesterday morning’s events impacted me so much that I decided to capture the moment by writing about it and sharing it.
A quick blog story
Yesterday morning I woke up around 4 a.m. and couldn’t fall back asleep. Like many social media addicts, I grabbed my phone and took a look at my Twitter stream. In my mentions stream was a conversation that included Brandie McCallum. I know Brandie because she participates in #PrintChat every Wednesday on Twitter. We also periodically engage on Twitter in mostly fun conversations. The more I got to know Brandie the more I liked her and started to wonder what it is that she does for a living.
Brandie’s Twitter profile links to her Lttlewys blog. So there I was at 4 a.m. wide awake reading her blog on my iPhone. Brandie’s blog is similar to this one in that she mixes business and personal stories. On her “About” page she even admits to not being very good at separating business and personal. I suffer from the same thing. I like what I read, and while we may never do business together, I bet we’ll help each other’s businesses. I also learned that Brandie likes to connect people, which is another condition from which I suffer.
Your blog is you
Using the sub-headline above scared me for a minute because I don’t want it to be your permission slip for your blog to be a personal journal. It shouldn’t be if your goal is for your blog to represent you online. Your blog can and should be the center of your social media universe. Sure, I can get a glimpse of who you are in Twitter, but it’s by diving deep into your blog that I can learn how you approach the world, business issues and other human beings.
Somewhere in that 25 to 50 post range, it becomes difficult to fool us anymore. By then your blog will be a pretty clear reflection of who you are and, more importantly, who you are striving to become.
Keep it real. Keep writing.