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The week in review

October 22, 2011

This past week was a busy one. I spent most of the week in New Orleans at the SGIA show as a spokesperson for a new product launch with our partner Mutoh America. As such there was not much time to share this week’s posts, so I thought I’d do a weekly wrap up and [...]

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Twitter and trade shows – Jim Says

October 12, 2011
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This week for our She Said, He Said posts we tackle the topic of utilizing Twitter at a trade show. I lead off today with my take and Shelby will follow up tomorrow. Also, #shehechat is on at the normal time of 8 p.m. CST tomorrow (Thursday) following our live appearance at the Milwaukee Web414 [...]

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How I use my htc EVO for social media – Jim Says

October 6, 2011
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Be sure to join us on Twitter tonight at 8 p.m. CST for our #shehechat! Topics are listed below. Tonight’s #shehechat topics How do you use your smartphone for social media? How has the growth of social media networks changed blogging? What’s your emoticon vocabulary? How often do you use them and what do you [...]

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And tonight’s #shehechat topics are…

September 29, 2011
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If you’ve been following the hashtag #9statesin5days on Twitter, you know that it’s been a long travel week for Jim and me. As I write this, we are at the airport in Phoenix getting ready to head back home. We will arrive in time to host #shehechat tonight at 8 p.m. CST, although we will [...]

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Twitter Tennis – Jim and Shelby Volley

September 28, 2011
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This is another in our series of She Said, He Said posts. The term “Twitter Tennis” is being borrowed from Michael Josefowicz during #printchat, which we participate in regularly. We love Twitter chats because they tend to focus the conversation in on a particular topic and it’s fun to watch ideas being bounced back and [...]

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With Tribal Knowledge Social Media Has No Borders – Jim Says

September 21, 2011
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This week for our She Said, He Said posts we tackle the topic of social media having no borders as long as you have the relevant tribal knowledge. I lead off today with my take and Shelby will follow up tomorrow. Also, #shehechat is back at the normal time of 8 p.m. CST tomorrow (Thursday) [...]

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Social Media Marketing Mix

September 16, 2011
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Achieving a balanced marketing mix in the social media space can be tricky business. Part of the problem is that most social media is completely free to utilize. Just add your time and effort and shazam you have a marketing campaign. As a result, your inclination might be to try and utilize as many channels [...]

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Where social media has taken me – Jim Raffel

September 15, 2011
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Yesterday, Shelby addressed her personal and professional growth thanks to social media. I decided to provide a picture of the perks social media has provided me. The Perks I’ve always been good at networking myself into great venues and events even before social media. I managed to attend two Milwaukee Brewers playoff games in 2008 [...]

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How social sharing can be a sales tool

September 5, 2011
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Spotify allows you to listen to the playlists your social media friends create and share. While this can save you time when you aren’t sure what you want to listen to, it also allows you to get to know a person better. Music can be as personal as religion. Knowing what kind of music a [...]

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Social Media ROI – Jim Says

August 31, 2011
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This week for our She Said, He Said posts we decided to tackle social media return on investment (ROI). I lead off today with my take and Shelby will follow up tomorrow. As usual tomorrow’s post will include topics for this week’s #shehechat over on Twitter at 8 p.m. CST each Thursday evening. Yes, you [...]

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