Businessman and Content Creator

The Person

I’m a small business owner and content creator. I write about the successful use of social media and storytelling to grow your business online. A more complete professional biography is available on my company web-site.

Disclosures

I am an owner of ColorMetrix Technologies, LLC and SheHe Media, but the views and opinions I express here are my own.

Shelby Sapusek edits the posts here. She also writes the other half of the “she said, he said” posts out of which grew our company SheHe Media. Shelby also contracts with my company ColorMetrix to provide virtual marketing management services.

I have affiliate relationships with several products I write about and “advertise” on this blog. That means they pay me if you click and then buy the product. As a result of valuing my reputation more than money, I only represent items I use and purchased with my own money first.

The Blog

Inspirational small business story teller. Is the description which best describes the writing style of this blog. My public speaking style is similar and those who have met me face to face say when they read here it’s as if they are speaking with me. So, in short, I write like I speak when having a conversation with you. In many ways this blog is therapy for me. At the end of a long day, either on the road or at my desk, I can can come here and convert the thoughts in my head into the written word.

Writing is the doing part of thinking. I strive to live my life as I write about here. I write my thoughts here to create a roadmap for future and continued success in my own life. I sincerely hope that you also benefit from and grow because of the time you spend here.

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Interviews with Jim

The Elephant in the Cloud – How Safe is Your Data? from Matt About Business

Real, Authentic and Sustainable with Jim Raffel from IAM Business Consulting

unGEEKing It with Jim Raffel from Jeffrey G. Allen

Jim Raffel on making brand color measure up from Nani Prints