vBlog: A Real #shoplocal Experience

by JimRaffel on February 6, 2010

Last weekend my wife Cheryl and I ventured to In Step Running and Waking Center in Milwaukee’s Historic Third Ward, a shop local mecca of restaurants and shops. Cheryl had come in search of new running shoes. Our salesperson Amy did such a great job properly analyzing our running shoe needs and providing multiple shoe options that we each left with a pair.

These are the best fitting most comfortable shoes I have ever run in. While I am no marathon running I have run on and off my entire life including a stint running Cross Country in High School.  Due to a minor injury I had not run in almost a month and logged two pain free effortless miles on my first run in the new running shoes.

Supporting local merchants and local jobs even if it costs a few bucks more when you get results like this – well, it’s just the real, authentic and sustainable thing to do!

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{ 1 comment… read it below or add one }

Anne February 6, 2010 at 5:51 am

Awesome vid! I love shopping at InStep. The shoes I ran my first marathon in were purchased there. (And the next pair and the next). They are so friendly and patient. Sometimes you get to that point where it’s like an eye exam — 1, or 2? 1, 2. 1…… 2…… Panic!!! But they are always willing to help narrow it down. I’ve almost got my punchcard ready for my half-off pair :)

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